Chris Michaelis is an experienced Marketing Professional with over 10 years of experience in the prepaid and financial services industry. Bringing a wealth of knowledge and creativity to the DCR Team, Chris is responsible for the planning, creation, execution and on-going measurement of DCR’s internal and external marketing activities. He is also responsible for the creative output of DCR Strategies’ marketing and branding products, overseeing the creative process, idea generation, presentation and execution of client branding and marketing requirements as well as the profitability and creative quality of client programs. Chris is a strong marketing professional skilled in Brand Loyalty, Customer Acquisition, Retention and Loyalty Programs.