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2018 holiday trends

2018 Holiday Trends Part 2

In Part 1 of our “2018 Holiday Trends” blog post series, we dropped the details on some key trends that are going to shape the 2018 Holiday Shopping Season. But we weren’t finished. Not by a long shot. We now have a double-dose of 2018 holiday trends to send your…

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employee gifts

Change Up Your Employee Gifts This Holiday Season

The holiday season is the perfect time to recognize those people who matter the most to you–family, friends, loved ones. For your business, your number one asset is your employees. How do you show them that you care? How do you make them feel valued?   During the holidays, companies…

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2018 holiday trends

2018 Holiday Trends Part 1

The 2017 holiday season was the biggest in history, and all information and data analysis of billions of shopping visits over the last decade show that 2018 is going to be even bigger. Billions of dollars are up for grabs, and the competition will be fierce. How will your business…

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Cyber Monday Is Here: Why Mobile Is A Must-Have For Your Business

In 2016, Cyber Monday sales reached an all-time high, with consumers spending $3.45 billion USD in a single day. Black Friday traffic was up 220% over a regular day. And, while Black Friday/Cyber Monday originated in the United States, it’s become an international event–according to a 2016 Borderfree study, Black…

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online shoppers

How To Improve Your Holiday Loyalty Program In 3 Easy Steps

With the Christmas Creep sneaking up, it’s time to prepare for the promotional insanity that is November and December. Rewards programs help engage customers, drive sales, motivate employees, and create behaviours that affect your overall marketing platform — and your bottom line. A loyalty/rewards program’s aim is to create a…

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Holiday Shopping Attitudes: What Your Business Needs To Know

Knowing what your consumers want–and what they don’t want–is a key ingredient to success during the holiday season. We’ve collected a list of consumer holiday shopping attitudes, so you can make sure your business brings the holiday cheer. It’s The Most Wonderful Time Of The Year… Especially For Your Business…

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holiday marketing

The Christmas Creep Is Here And It’s Time For Holiday Promotions

Although the holiday season doesn’t “officially” begin until after American Thanksgiving, retailers continue to get more aggressive in their marketing and promotions, with some introducing advertising or markdowns in September or October. The Christmas Creep is here, and so is the time to start gearing up for the holidays. Deloitte’s…

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