DCR Strategies Soars At SkyLink Roadshow
SkyLink Travel, one of the largest airline ticket consolidators in North America, recently took their annual trade show, now in its eighth year, across Canada, including a stop in Toronto on May 15, 2017. The Skylink Roadshow offered travel agents and industry members the opportunity to meet with suppliers and airline partners at Woodbine Banquet Hall. 21 different suppliers had tradeshow booths and offered product information on new routes, destinations and products. Travel agents had the chance to walk around and collect marketing collateral and goodies and learn about new offerings.
IMAGINE, who partnered with DCR Strategies to provide a travel agent loyalty program which won the 2009 Paybefore Awards for the Best B2B Corporate-Funded Program, presented guests with the latest upgrades to their new online portal, advised on the TRUTAP app, and offered a chance to win a prize draw by logging in online. DCR offered two grand prizes for the winners– 50,000 points to be loaded to their card.
At the DCR table, with the visual backdrop of the IMAGINE roll-up banner, we offered a wide range of free goodies such as customized IMAGINE car chargers, pens, notepads, and lanyards. We also had updated brochures to hand out and informed guests of the latest updates to the program. The event was a great opportunity to meet and talk to many agents already familiar with the program, and their reaction to the new app and portal was great.
Following the information session, guests were seated at a banquet. Yuvraj Datta, Chief Commercial Officer of Mondee, Inc., which owns SkyLink, took to the podium to give to a welcome speech.
“Our whole focus with these trade shows is bringing suppliers to the agents,” he commented. “This is basically a pause, letting them [the agents] update with us as a company, and more importantly with our partners, their suppliers, at a single platform.”
Check out some of the photos of the event down below.
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