20% increase in foot traffic achieved through
smart retail in-store incentive program
Challenge
In the fast-paced telecom industry Network Providers and MVNOs alike constantly strive to win their share of the market. With the increased market pressure and declining margins, retailers need to act quickly to drive customer traffic in new and exciting ways.
Now, companies are forced to constantly reinvent their incentive campaigns due to changing consumer demands and competitive pressures, while still providing a user-friendly reward experience for shoppers and easy to manage systems for store-level staff.
SOLUTION
Using DCR’s Retail Incentive platform for instant in-store rewards and loyalty, businesses can quickly tailor incentives to maximize effectiveness and easily distribute them via web, mobile or physical in-store staff.
Our cards, mobile wallets and admin platform enable companies to provide cashless incentives directly to customers, deliverable at the store level. For each eligible Data Plan or Mobile Handset purchase, customers receive a prepaid card loaded with funds as a value added incentive – helping achieve a 20% lift in new phone activation’s as well as increases in handset accessory purchases.
Delivering
smarter
in-store
incentives
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- Increase in-store foot traffic
- Gain uplift in market share
- Increase new handset sales and new activation
- Reloadable incentives allow customers to continuously earn rewards
- Drive increased demand of accessory sales across Canada