Benefits of Shopping With TruCash


For 16 years TruCash has been helping members earn more and do more with their rewards, just by shopping at their favourite brands. Now, we are pleased to announce the new-and-improved TruCash loyalty management platform and website!


The new management platform offers a host of new features and customer-centric benefits for cardholders as well as an updated loyalty program, the first of its kind to offer real-time incentives that convert to cash directly on a prepaid card. The award-winning TruCash Loyalty program is back, even bigger and better, and we’re here to help you get more from your loyalty.


How does the TruCash program work?


SHOP: Cardholders shop and earn points at hundreds of top name-brand merchants online.


EARN: Accumulate points from your purchases.


REDEEM: Whenever you choose to, you can convert your points to cash, which will be loaded directly onto your card.


The freshly re-launched website and online portal offers a new look, new features, and even more rewards.


Some of the new benefits include:


Message Center

Receive preferred specials and exclusive offers and keep up to date with important card information via your personal inbox on your account homepage.


New Convenient Loading Options

You can now load your TruCash Prepaid card online with a credit card or instantly via Interac e-transfer (in Canada).


News Feed

Track special offers from your favourite brands and merchants through our news feed, right from your homepage dashboard. Plus keep up to date with newly added merchants and earning opportunities from the brands you know and love. Just log in to check it out!



Members can pay for their purchases using their multifunction TruCash card or with a credit card and still earn loyalty points.


24/7 Access

  • Check your balance
  • View transactions
  • Suspend your card if it is lost or stolen
  • Card to card fund transfer (not available for all programs)
  • Need support? We’re here to help. Call us at 1-800-624-6171


Experience the all new TruCash website at

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