5 Ways to Modernize your Post Sale Rebate Process
In today’s fast paced markets, with consumer’s ability to get most of everything at the touch of a button, businesses need to consider the modernization of rebates to keep and attract their customers. This can help increase consumer engagement, build loyalty and ensure your business is providing the best customer service experience.
Offer a value added reason to your brand for your consumers to choose you. Not only are incentives easy to distribute and track, they help to identify trends and purchasing habits of your customers.
Prepaid is a great option for companies to offer rebates. Follow these 5 suggestions for post-sale rebate modernization for your business:
- Delivering rebates In-Store:
Creating a branded prepaid card that can be distributed in store using a barcode can provide your customer with immediate rebates and can also generate increased sales in add-on products. For example, during the recent Black Friday shopping mayhem, a major telecommunications company in Quebec distributed $300 prepaid Visa cards to new clients to be used at store level after signing up for a new account. This creates immediate value for the clients and increased add-on sales for the company along with barcode capabilities for tracking.
- Online Rebates via email:
Rather than getting bogged down with all the emails you receive on a daily basis, how nice would it be to open up and see you’ve got mail as a rebate?! This could be sent immediately to your customer as a virtual card, with the potential to be used just after point of sale or saved for the next purchase.
- Post sale rebates delivered via mail:
Think about the feeling you get when you pick up the mail and there is a gift or a card from a friend or family member. That same feeling can be achieved for your customers when receiving a prepaid card rebate in the mail. Perhaps it was even forgotten about, but when received your brand becomes front of mind for the consumer and adds the feeling of appreciation for their business.
- Timed rebates:
These rebates are great so brands can choose when the incentive starts (the card is loaded). These are also great for rebates that require action before they can be fulfilled, for example signing up for a 3 year contract to receive the rebate.
- Loyalty rebates:
Creating reloadable cards allows for on-going rebates and loyalty rewards. A great example is the BonBon travel rewards loyalty program that has been running strong for 10 years. This program gives travel agents cash incentives on a branded prepaid Visa to be used anywhere Visa is accepted.
Let TruCash branded prepaid Visa cards be the solution for your next rebate promotion!
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